Sony Launched 27 Original IPs Since 2013, Nearly Doubling Rivals
A recent data compilation by blogger @martintallolaga has sparked discussion among gamers by comparing the number of original intellectual properties launched by major gaming companies from 2013 to the present day. The numbers reveal a dominant lead from Sony, which has released 27 entirely new IPs over the past 12 years. This figure nearly matches the combined total of Nintendo, with 18 new IPs, and Microsoft, with 12 new IPs. The data highlights a significant divergence in strategy among the industry’s biggest players when it comes to investing in unproven franchises rather than relying on established series.
Sony’s 27 new IPs include major blockbuster titles such as Horizon Zero Dawn, Ghost of Tsushima, and Bloodborne, alongside experimental and VR-focused projects like Farpoint and Dreams. Importantly, the data specifically excludes rebooted or licensed IPs such as the 2018 God of War and Marvel’s Spider-Man, ensuring the count reflects only genuinely original creations. This diverse mix of AAA spectacles and smaller-scale experiments illustrates Sony’s willingness to fund new ideas across different budget tiers.
Nintendo has launched 18 original IPs over the same period, with the list including medium-scale experimental titles such as Splatoon and Ring Fit Adventure. Microsoft’s 12 new IPs include notable releases like Sea of Thieves and Hi-Fi RUSH, though the company’s overall output is more restrained compared to its Japanese rival. Both companies continue to rely heavily on their established flagship franchises, but each has made room for new creations during the current console generation.
Valve has released only three original IPs since 2013 — Artifact, Dota Underlords, and Deadlock — reflecting the company’s shifting focus toward its PC platform business rather than game development. The data paints a clear picture of Sony as the most aggressive investor in new gaming IPs among the major platform holders. While not every new IP becomes a hit, this strategy has clearly yielded several cultural phenomena that define the PlayStation brand.
